In the high-pressure world of sales, staying ahead of the curve is the only way to make quota and advance your career. One way to gain a competitive edge is by leveraging the power of Artificial Intelligence (AI). The best AI sales tools are taking the industry by storm by automating tasks, providing valuable insights, and enhancing customer interactions. Whether you’re a seasoned AE or a green sales rep, these tools can significantly boost your sales productivity and effectiveness.
The beauty of AI sales tools is their versatility. They cover a wide range of sales tasks, from lead qualification and pipeline management to forecasting and outreach writing. Using multiple tools in tandem can supercharge your sales process, making you incredibly efficient. But before diving in, it’s essential to consider your specific needs and objectives.
Each tool offers unique features and benefits, so understanding your needs will help you make the right choice. Whatever your main goals are, an AI sales tool can help. Let’s explore some of the best AI tools available today and see how they can transform your sales process.
Best AI Sales Tools
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Here’s a look at our top 8 recommendations for AI tools to optimize your sales workflows, starting with Seamless.AI.
1. Seamless AI
Seamless.AI is an AI sales tool that B2B professionals have flocked to. Its main feature provides verified cell phone numbers, email addresses, and direct dials for anyone you need to sell to. With Seamless.AI, you can build a massive list of decision-makers, shorten your sales cycle, and close more deals with your gained knowledge. It also includes an AI writer tool optimized for cold outreach—perfect for outbound sales professionals.
Key Features:
- Real-time search engine for B2B sales leads
- Integration with favorite platforms like Salesforce, Hubspot, Outreach, Chrome, and LinkedIn Sales Navigator
- Writer by Seamless.AI for sales and marketing messaging
- Enrich CRM data with accurate and up-to-date contact data
Data Enrich by Seamless AI brings a wealth of actionable B2B sales data into your Excel lists and CRMs to get the most accurate information. The average age of an email is less than three years, and employees stay with their employers, on average, less than five years. That means your list of thousands of prospects is degrading rather quickly. Seamless can update your internal lists with the most relevant and up-to-date information so that you can make more cold calls, emails, and eventually sales than without it.
Best For:
Seamless.AI is ideal for sales professionals who need to build a growing list of qualified leads and find the right people to contact. It’s also beneficial for those who want to integrate their sales tools with their favorite platforms and eliminate manual data entry.
Pricing: Free for up to 50 credits, with paid pricing starting at $65/mo
2. Apollo
Apollo is a sales intelligence and engagement platform that helps you find, contact, and close your ideal buyers. It pairs an extensive database (260 million+ contacts) with AI tools to help you manage outreach workflows—all with the power of AI. Apollo lets you search, filter, and engage with contacts based on B2B parameters that move the needle.
Key Features:
- Access to one of the world’s largest, most accurate B2B databases
- Gives sequences, email personalization, click-to-dial, and LinkedIn automation
- Intelligent insights and powerful automation for optimizing and improving sales outreach
Apollo gives you every imaginable data point as a field to search through. Find your next customer by searching name, email address, company size, industry, location, persona, job titles, and so much more.
Best For:
Apollo is best for sales teams to find and target their ideal buyers. Its automated workflows + data profiles make it an unmatched resource for outbound sales reps. It’s like having an always-full pipeline that never runs out of potential leads.
Pricing: Free version with limited lookup and paid plans starting at $49/mo
3. Sendspark
Sendspark is a video messaging platform that helps you build relationships with personalized videos at scale. It allows you to humanize your outreach and make real connections, leading to more pipelines, faster closes, and an overall better experience. It does this by infusing video personalization with AI and automation to rapidly create and deliver videos that move the needle. Adds contact names, roles, and company logos to videos for programmatic personalization.
Key Features:
- Easy recording of custom videos that can be transformed into personalized masterpieces
- Dozens of email and social integrations to help you send personalized videos where they need to go
- Reap the benefits of video + personalization which together increase vital lead conversion rates
Sendspark makes infusing your sales and intro videos easy with personalized features that grab attention at the first peak. It’s as simple as pulling CRM data into Sendspark.
Best For:
Sendspark is best for sales and marketing professionals who want to cut through the noise and make a human connection with their customers and prospects. It’s also great for those wishing to deliver scale personalization and relevance.
Pricing: Free version with paid plans starting at $15/mo
4. Gong
Gong is a revenue intelligence platform that captures customer interactions and analyzes each with AI. It provides precise insights into customer interactions (calls, emails, docs), enhancing revenue efficiency and better decision-making. Gong monitors every interaction and offers detailed and on-time recommendations and labels for each customer. It’s the assistant that is on every call, copied to every email, and updates everyone in the organization with crucial account insights.
Key Features:
- Comprehensive visibility into customer interactions and market dynamics
- Thoughtful guidance for key workflows to improve productivity
- Innovative AI for relevant and specific business insights
- 100+ integrations with CRM and other tools for a comprehensive understanding
Gong lets you go as deep as you need. Individual sales reps can see their assigned opportunities with actionable next steps and warnings. They can see all past touch points (and review them), stages, and potential win amount. Sales managers can see high-level analytics to optimize conversations across their sales organization. Every conversation can be analyzed, yet Gong also knows the big picture.
Best For:
Gong is best for enterprise sales teams that must understand customer interactions and make data-driven decisions. The whole point is to discover critical insights to leverage for better sales flows. From coaching opportunities to timing suggestions for the next call, Gong enables sales teams to perform at their best.
Pricing: Requires a custom proposal based on your needs
5. Warmbox
Warmbox is designed to warm up your cold email inbox and ensure your emails never land in spam. It helps you increase your email deliverability and reach the inbox of your leads effectively. It does this by connecting with your inbox, sending mail to itself, and interacting with the emails as real people would (but with AI). This sends positive signals to email clients (Gmail, Yahoo, etc.) that will reduce the amount you land in spam (or promotions/social tabs). Every additional email that properly lands in a lead’s inbox is exponentially more likely to convert them into paying customers.
Key Features:
- Automated email interactions to raise your email-sending reputation
- Access to a network of over 35,000 private inboxes
- Detailed reports to monitor your email deliverability
- Multiple warm-up campaigns (recipes)
An automated email warm-up process, like the one provided by Warmbox, is essentially a service that helps improve your email-sending reputation. It does this by mimicking human-like interactions with the emails sent from your inbox. The goal is to make email providers see your account as trustworthy and active, which can help ensure your emails land in the recipient’s inbox rather than their spam folder.
The best part? All of this happens automatically. You don’t have to do anything. The service takes care of it all, saving you time and effort. This way, you can focus on what’s important – crafting your emails and connecting with your audience.
Best For:
Warmbox is perfect for sales and marketing teams that rely heavily on cold emailing. It’s also beneficial for those who want to improve their email deliverability and avoid landing in the spam folder.
Pricing: Pricing for one mailbox starts at $19/mo
6. Motion
Motion is a productivity tool that helps you manage calendars, meetings, projects, and tasks for sales teams. It combines automation and AI to organize your schedule, plan meetings, and build task lists across teams. as they involve various roles. SDRs (sales development representatives) handle the initial contact with potential customers, AEs (account executives) progress opportunities until they are successfully closed, and CSMs (customer success managers) take over to ensure new customers have a smooth transition and start off positively. Motion can make these tasks run much more efficiently.
Key Features:
- Synced calendar for daily schedule management
- Automatic task manager that builds to-do lists for whole teams
- Automated project manager for organizing complex team projects with timetables, dependencies, and more
- Booking pages so that each team member can easily schedule meetings with qualified leads
Best For:
Motion is perfect for teams with many routine tasks who want to streamline their workday. It is excellent for managing complex projects and reducing the stress of manual planning. Teams with multiple handoffs at set intervals between SDRs, AEs, Sales Engineers, and CSMs could benefit from automated project management. Plus, Motion can be a great boon for the whole business and not only the sales organization.
Pricing: Paid plans start at $34/mo
7. OutreachWriter
OutreachWriter is an AI writer that automates the entire outreach process in the channels you need most. It’s also a tool that is part of the 500apps suite, which might be attractive if there are other apps you have had your eye on. OutreachWriter helps you create personalized AI-written emails and LinkedIn messages using AI insights from their profiles.
Key Features:
- AI-powered personalization based on LinkedIn account and activity analysis
- LinkedIn outreach automation for prospecting at scale
- Templates for outreach campaigns like backlink request emails and sales pitch writing
OutreachWriter does so much of the heavy lifting for you. It analyzes LinkedIn profiles to understand what would work in a cold outreach. Then it leverages that insight and crafts compelling, AI-generated pitches that can be sent via email, LinkedIn, or other formats. Say “Hello,” to an increase in efficiency with cold prospecting!
Best For:
OutreachWriter is best for businesses that want to scale their cold outreach activities with AI and automation. If you spend a lot of time analyzing your leads’ LinkedIn profiles to craft the perfect cold pitch, OutreachWriter is here to simplify things for you. It can also handle the same tasks that many AI writers can do.
Pricing: Paid plans for multiple apps start at $14.99/mo
8. Hoppy Copy
Hoppy Copy is an AI email marketing copywriting platform that helps you write better email campaigns. It can generate powerful content for hundreds of email marketing campaigns, drips, newsletters, and more in seconds. The best part is that it is 100% optimized for email campaigns with its format and flow. It has even more tools designed for people who live and breathe by their inbox activity.
Key Features:
- AI-powered cold outreach writing templates for single emails or series
- Content converter for repurposing content from any source
- Spam checker to limit trigger words that send emails to spam
- Competitor subscribe that watches competitor emails (primarily marketing) so you can see what they’re up to
The drip series is different from most writing tasks. It makes sense that you wouldn’t want to use a generic AI writer for that particular task. Hoppy Copy is trained and built for email content. From subject lines to your closing byline, it can make emails worth opening up. It saves time and gives you better results so you can focus on follow-up.
Best For:
Hoppy Copy is perfect for cold outreach and marketing campaigns. It’s for anyone who wants to save hours writing by using AI to generate content that’s compelling. It’s also helpful for those wishing to monitor their competitors’ email plans and learn from them.
Pricing: Plans start as low as $29/mo
Best AI Sales Tools: Price Comparison
With so many options out there, we know it’s hard to consider each one. Here’s a list view of our top eight picks that compares their price tags.
| Rank | Best AI Sales Tools | Starting Price | Free Option | |
|---|---|---|---|---|
| Seamless.AI | $65/mo | ✔️ | Visit | |
| Apollo | $49/mo | ✔️ | Visit | |
| Sendspark | $15/mo | ✔️ | Visit | |
| 4 | Gong | Custom | ❌ | Visit |
| 5 | Warmbox | $19/mo | ❌ | Visit |
| 6 | Motion | $34/mo | ❌ | Visit |
| 7 | OutreachWriter | $14.99/mo | ❌ | Visit |
| 8 | Hoppy Copy | $29/mo | ❌ | Visit |
What is the Best AI Sales Tool?
Seamless.AI is an excellent choice for those looking to maximize their lead generation efforts. If your primary challenge is finding quality leads, Seamless.AI could be the tool you need.
Apollo, on the other hand, shines in the realm of customer relationship management. If you’re struggling to manage your customer relationships or keep track of your sales pipeline, Apollo could be the solution you’re looking for.
Sendspark stands out for its personalized video abilities. So, if you want to stand out from the crowd and make a lasting impression, Sendspark might be the tool you need.
AI Sales Tools FAQs
How is AI used in sales?
AI excels in managing and predicting customer behavior. By analyzing past interactions and purchasing patterns, AI can anticipate a customer’s next move. This insight allows sales teams to personalize their approach, enhancing customer engagement.
AI also automates repetitive tasks, such as scheduling meetings and tracking shipments. This automation frees up sales professionals to focus on strategic activities like building customer relationships and closing deals.
Another significant benefit of AI is its ability to provide accurate sales forecasts. By analyzing historical sales data and market trends, AI helps sales teams plan their strategies effectively.
Lastly, AI can nurture leads by suggesting products based on a customer’s preferences. This targeted approach can improve conversion rates and help sales teams hit their targets.
How can AI be used to automate sales?
AI also automates outreach emails, enhancing targeting and effectiveness. It generates accurate sales forecasts, providing insights for strategic decision-making.
By analyzing customer interactions, AI improves lead conversion rates. It tailors the sales approach to each lead, increasing conversion chances. AI also pulls in activity or call data without sales reps’ intervention, saving time and kickstarting the sales process.
What is AI in CRM?
AI can automate various CRM tasks, from data entry to customer interaction. For instance, AI can automate analyzing customer data, providing actionable insights to help businesses improve customer experience and predict sales growth.
Interactive Voice Response (IVR) technology and virtual assistants powered by AI can handle customer queries, freeing up time for inbound sales reps to address warmer leads. Predictive analytics, another facet of AI in CRM, can analyze historical data to predict future trends and behaviors, helping businesses stay one step ahead.
Will AI replace salespeople?
What is an AI sales assistant?
As you continue to explore the world of AI and its applications, we invite you to delve into our other articles. If you found this guide on AI sales tools helpful, you might enjoy our other articles on the best AI paraphrasers, AI productivity tools, and AI chatbots.
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